360,000 babies are born every single day. We know every single baby is unique, and believe that every single one of them deserves the best start in life; a start that is uniquely tailored to them. To make this happen, we’ve realized that data can give babies a voice. The Philips Experience Design and Mother and Child Care Team designed and developed a new bottle sleeve that helps new parents understand their baby’s feeding routine, by automatically tracking volume, time and duration of every feed. This smart baby bottle is an ambassador for the future of connected Philips Avent products, delivering seamless data connection between the bottle and an app on your mobile device, which ultimately aims to give new parents reassurance, confidence and encouragement.
